Busy schedules won’t stop Winchester dreamers from operating clothing company

Published 4:00 pm Monday, July 11, 2022

Holding down full-time jobs while raising two children might cause some individuals to feel that their time and availability are limited.

However, that’s not how Paige Hubbard and Kayla Purvis have viewed their present situation.

Recently, both began running an online business – Rusty Arrows Boutique – with an eye on serving the women’s fashion needs of Winchester and more.

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“We are unique in that we try to appeal to all ages and all body types,” said Hubbard. “We try to have something to live out our dreams of running a company.”

The company’s name is also unique and, according to Hubbard, it has a special meaning.

“The arrow part is because arrows are pulled back before they are released into something,” she said. “The rusty part is because we’ve been through a lot in life, and we are rusty from it.”
Rusty Arrows Boutique currently sells not only clothing but also jewelry, decal stickers, and several accessories. Notably, the Cow Print Collection features designs incorporating the farm animal’s distinctive look, which has become popular.

“[It] kinda came about as a fluke. We just were ordering things for the launch of our website, and while putting together the website, I realized we had a lot of cow print things,” Hubbard said. “We just decided to make a collection out of it because we both love anything and everything cow print.”

Hubbard and Purvis also want the store to have a charitable arm.

Both have multiple friends and family members in the armed forces and have sought to support the military – they were recently seen at this weekend’s Honoring the Veterans Car, Truck, and Motorcycle Show.

“Kayla’s fiance is a veteran … We both have many friends who have served, and my best guy friend is currently serving,” said Hubbard. “Anytime we get to show [support], we are there for it.”

And as they look to support others, both women hope that the business continues to grow in prosperity and support.

“We would love to open a storefront in the next year and travel to more events. One day we hope to make this our full-time job!” said Hubbard.